Lanyrdin Austin 2012

unofficial session guide for South By Interactive

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David Meerman Scott is attending SXSW Interactive 2012

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Sessions that David Meerman Scott is tracking or attending

Friday 9th March 2012

Newsjacking: How to Inject Your Ideas (official session page)

Status @dmscott is speaking at this session

Time Friday 9th March 2:00pm to 2:20pm

Place Ballroom G, 4th floor, Austin Convention Center (map)

62 interested

Speakers David Meerman Scott

Topics Campaigning, Communication, Narrative, PR

Abstract The rules have changed. The traditional PR model—sticking closely to a preset script and campaign ... more

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Meet David Meerman Scott at

Inbound 2012

United States / Boston

27th–30th August 2012

Coverage of David Meerman Scott at other events

1 audio clip

Books by David Meerman Scott

Real-Time Marketing and PR, Revised

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The New Rules of Marketing & PR

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